Press Release
Maria De Lourdes Sobrino, author of the upcoming book: Thriving Latina Entrepreneurs in America, to speak at a small business fair for hispanic entrepreneurs on January 27th
2007-01-23
El Monte, CA. January 23, 2007 (WBusiness Books) – Maria de Lourdes Sobrino, founder and CEO of Lulu’s Dessert®, is the keynote speaker at the "Feria para Empresarios en Español" on Saturday, January 27, 2007 at Santa Ana College. Hundreds of small business owners seeking to launch or expand their businesses are expected to attend the event hosted by the Institute for Women Entrepreneurs (IWE), the first women’s business center in Orange County funded in part through a cooperative agreement with the U.S. Small Business Administration and the Rancho Santiago Community College District Foundation.
At the 7th edition of the annual event, Sobrino will unveil the IWE’s outreach services for the Spanish-speaking small business community. “The 'feria' gives Spanish-speaking entrepreneurs a unique opportunity to network with business experts and organizations,” said Sobrino, “We know of no other event of this type presented in Spanish in Southern California and it's offered free to the community with the hope that these resources will lead to increased success for hundreds of businesses.” The event is scheduled for 8:00 a.m. to 2:30 p.m. at Santa Ana College, César Chávez Building (A Building), 1530 W. 17th Street in Santa Ana, California. Attendance is free; pre-registration is requested as space is limited. Registration includes a continental breakfast and lunch. For more information and to register, call (714) 687-4830 or visit www.ocsbdc.com.
About the author:
Maria de Lourdes Sobrino is the founder of LuLu’s Dessert®, a company ranked among the largest and fastest growing Hispanic-owned businesses in the United States. Currently, Sobrino is on the advisory board for Latina Style Magazine and NAFIN (Nacional Financiera, an investment bank in Mexico). She also serves as an advisor to NAWBO Enterprise Institute, NFIB, NHBW in Orange County, BWN (Business Women Network) in Washington DC, US-Mexico Chamber of Commerce California Chapter, and Enterprising Women Magazine. She has received countless honors for her enterprising spirit, including National Foundation for Women Legislators and Business Women's Network's Woman Entrepreneur of the Year Award, SBA Small Business Person of the Year, Avon Women of Enterprise, and the Orange County Business Journal's Outstanding Business Leader Award. Most recently, she was invited as guest speaker at President George W. Bush's economic forum at Baylor University.
About Books
Thriving Latina Entrepreneurs in America answers a question the author frequently encounters, “How did you take the determination to leave your family and your country to start a business in a foreign land and became successful?” This book is an inspiration and guide for everyone, especially for women of various ethnic backgrounds in different industry segments, who are entrepreneurs or plan to have a business one day. Sobrino interviews other successful Latinas who share their experiences in finding a particular niche industry, establishing their businesses, and contributing to the economy and development of our country. The English version of the book is tentatively scheduled for publication in September 2007.
About WBusiness Books
“Win, Wealth, Worth" is WBusiness Book's motto. WBusiness Books is the premier imprint of New Win Publishing and specializes in business and marketing books written by industry leaders in their respective fields. Visit www.wbusinessbooks.com for more information.
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For information regarding Thriving Latina Entrepreneurs in America, Author Maria de Lourdes Sobrino or WBusiness Books, please contact Daniel Morales, Marketing Manager of WBusiness Books at 626-448-4422 ext. 212 or via e-mail at dmorales@academiclearningcompany.com.
Direct all media inquiries about the "Feria para Empresarios en Español" to Judy Iannaccone, Director of Communications at (714) 480-7503 or via e-mail at iannaccone_judy@rsccd.org.
Daniel Morales
Public Relations Manager
WBusiness Books
626-448-4432 ext. 212
dmorales@academiclearningcompany.com